The public, who had to get used to live shows by bands and singers only through online means during the pandemic, has once again begun demanding these attractions in person at various types of events.

The demand for bands and singers to perform live at weddings, birthdays, and graduations, for example, increased by 276% in the second quarter of 2022, compared to the same period in 2021. The data comes from...  article published by CNN Brazil, based on research from the GetNinjas platform, which offers service contracting.

The survey also showed that the events market registered a growth of 179% in the demand for professionals working in the area. The search for full-service catering increased by 254%, while the search for photographers grew by 166%, and in this case, it was not only for events but also for studio photography.

This data complements the material published in Center Convention Blog, showing that only in Uberlândia, according to Visit Uberlândia; in the month of July of this year, the events held generated approximately... R$ 10 million.

Live shows have been constants at the Center Convention

 

 

Jota Quest, Paulo Ricardo, Alexandre Pires, Titãs, Enzo RabelVarious DJs and other local and regional acts were some of the live shows that took place in recent months at events held at the Center Convention. 

The bands, singers, and DJs performed at corporate events, 15th birthday parties, and other events.In addition, the acts also performed at shows with tickets sold, or acquired through buy-and-exchange programs, as is the case with the Center Shopping Festival.

Regardless of the presentation model or format, the Center Convention has the ideal structure for live shows. One of the most striking features is the acoustics, which allow for impeccable sound. As well as the unique structure to accommodate the audience, musicians, their teams, event organizers, and other suppliers.

Within this structure, there is also the convenience of accommodation in one of the highest-rated hotels in the interior of the country, the Mercure Uberlândia Plaza Shopping  . Furthermore, it has everything that is offered. node Center Shopping mall, Because both are located in the same area as the Center Convention, within the Center Shopping Complex.

Success story: Center Shopping Festival

When discussing concerts held at the Center Convention, one cannot fail to mention some of the national acts that performed at the Center Shopping Festival. This initiative is an action of... Center Shopping mall which rewards its customers with tickets to major concerts. The format is unique, and the audience enjoys the performances seated, in complete comfort.

The system is simple: in the period leading up to the show, customers make purchases and, by collecting receipts above a certain value, they earn tickets to that performance. This project is a huge success, and the exchange of receipts for tickets always runs out within a few weeks, well before the show.

This project, which has always taken place at the Center Convention, began in 2014. Since then, artists such as Alexandre Pires, Jota Quest, Almir Sater, Jair Oliveira and Luciana Melo, Paralamas do Sucesso, Titãs, Erasmo Carlos, Sérgio Reis, Maria Gadú and Nando Reis have performed.

This year, as Center Shopping celebrated its 30th anniversary, two special editions took place featuring names that were successful in this project: Alexandre Pires, in May, and Titãs, in August.

Looking to promote your event with live music at the Center Convention? 

Come and host your event with live shows with us. Check out all the infrastructure available at the Convention Center and throughout the Center Shopping Complex by talking to our team. Call us: (34) 3239-8300 or comercial@centerconvention.com.br. 

Want to schedule your event with us? Book a date by clicking here. HERE.

 

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