Conferences, weddings, corporate parties, or any other special occasion depend on the quality of the welcome offered to participants. The first impression a guest has upon arriving at a gathering is fundamental and influences their entire perception of the event. Therefore, a good reception at events is more than essential.
Therefore, when planning a gathering, whether social or corporate, it's always important for organizers and producers to ensure that the reception at events is impeccable. How can this be guaranteed? By having a qualified team, offering training, defining an appropriate space, and more.
To learn more about the importance of having a good reception area and a little about the fundamental role these professionals play in other sectors, just keep reading.
Why is the reception at events so important?

Consider this: you've just arrived at an event and haven't received a warm welcome; the entrance isn't visually appealing, and no one greets you. A bad impression, wouldn't you say? That's precisely why it's essential to pay attention and plan the reception process well at events.
A warm and well-organized reception creates a positive impression, making guests more likely to enjoy the event and participate actively. But beyond that, there are several other reasons that reinforce the importance of ensuring a good reception. Check them out:
- Guest Comfort: Hospitality includes ensuring guest comfort, such as guiding them to their seats, providing drinks and suitable accommodations, which contributes to a more pleasant experience.
- Personalized Welcome: Knowing guests by name and offering a personalized welcome shows care and consideration, making them more likely to feel special. It's also advisable to personalize the reception space; at the Center Convention, for example, it's possible to adapt the venue for a wide variety of receptions.
- Loyalty and Word-of-Move-On: When guests have a positive experience, they are more likely to return to future events and recommend them to others. This can enhance the organizer's reputation and attract more participants.
A good reception is also necessary in hotels.
The importance of welcoming the public goes beyond events and is evident in the hotel sector, where customer satisfaction is key to success. At the Mercure Hotel Uberlândia, Since the Center Convention Center is located within the Center Shopping Complex, ensuring an excellent reception for the public is a primary task.
Daniela Yuri Hiratsuka, the hotel's general manager, shares a bit about how the team prepares to ensure this welcoming atmosphere. “Our team conducts regular training sessions to guarantee that our guests feel well received. And this applies to employees from all areas, whether it's our valet parking attendants, receptionists, cleaning staff, or food service workers. Furthermore, the importance and positive impact of a warm welcome are always reinforced. People want to feel good and welcome, and that's what we work for here!” she comments.
National Hotelier Day, celebrated on November 9th, reinforces the important role of... Workers who provide high-quality service to hotel guests, with hospitality and professionalism guiding their actions.
Daniela highlights the importance of the date and of valuing the professionals. “They are fundamental! Whether they are chambermaids, receptionists, concierges, coordinators, or other employees, each one plays an important role in the hotel's operation. Therefore, it is necessary to value, support, and also train them so that everyone can grow in their careers and become even better professionals!” she concludes.
Hotel hospitality: discover the advantages.
You've probably stayed at a hotel before where the reception and hospitality caught your attention, whether positively or negatively. But if you're still unsure, check out some positive aspects of ensuring a good guest experience in hotels.
- Guest experience: A guest's experience at a hotel begins the moment they enter the reception area. How they are received sets the tone for their stay and can influence their rating and review of the hotel.
- Customer loyalty: just like a good reception at an event, in the hotel industry, hospitality leads to customer loyalty. Satisfied guests tend to return to the same hotel on future trips and recommend it to friends and family.
- Online reviews: In a digital age, guest reviews play a significant role in a hotel's reputation. Good service at the front desk is often mentioned in positive reviews, attracting more customers.
- Competitive differentiation: the market is competitive, so the way hotels welcome guests can be a decisive factor in customer choice. Hotels that excel in hospitality often have a competitive advantage.
Event reception and its connection with the hotel industry.
The events and hotel sectors are directly linked. For example, many participants who travel to attend events at the Center Convention Center choose to stay at the Mercure Hotel because of its convenience, comfort, and facilities. Uberlândia. Given that both are located in the same complex.
Therefore, it's important to recognize the interconnection between events and hotels when it comes to welcoming the public. Furthermore, many events take place in hotels or venues that offer accommodation services, and thus, good event hospitality is linked to good hotel hospitality as well. In this context, hospitality plays a dual role.
At the Mercure Hotel Uberlândia This is one scenario. The hotel has specific spaces to host social or corporate events, as well as business meetings. Thus, in this context, hospitality plays a dual and even more important role.
Host your event with us.
The Center Convention space adapts to a wide variety of events, so hold your meeting with us! You can check out all the infrastructure available at the Convention Center and throughout the Center Shopping Complex by speaking with our team. Call us at (34) 3239-8300 or email comercial@centerconvention.com.br. You can also reserve a date by clicking [here]. HERE.
